Blue Lacoste

The A&R work

Our A&R team played a pivotal role in the success of "Blue Lacoste," a track that soared to number 8 on NetEase’s Viral Songs chart. We guided the artist through every stage of the creative process, from song selection to production and strategic release. Our efforts contributed to the track becoming the 14th most searched song and 14th most popular on the Rap charts, helping it gain widespread recognition and connect with a rapidly growing fanbase.

Read more about in China the streaming platform is also the promoter, or see how BIG TMRW handles A&R and distribution.