Sadie Jean
About
The setup
Following the success of Sadie Jean's sold-out tour with Rod Wave and the continued growth of her music, we helped establish her digital presence in China by setting up tailored social media accounts.
The strategy
Our strategy focused on connecting her with Chinese fans, leveraging her international success to build a strong, localized following. Through targeted content and engagement, we ensured Sadie’s music resonated with new audiences, strengthening her presence in the region and expanding her fanbase across Chinese platforms.
Read more about where your music lives in China, a plain guide to the platforms that matter, or see how BIG TMRW handles social media management in China.
Type
Social Media
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Year
2025